ABOUT VEDNAY

VEDNAY is a Nigerian sportswear brand redefining movement and style for the modern fitness & lifestyle enthusiast.

Founded in July 2023 by Sharon Yandev, VEDNAY was born out of a simple idea: that activewear should move with the rhythm of real life—from gym sessions to daily errands, from sweat to style.

Rooted in Nigeria’s bold spirit and everyday determination, VEDNAY designs for the modern man and woman who want more from their activewear—comfort that performs, style that lasts, and quality that feels intentional.

BRAND ESSENCE

At the core of VEDNAY is a sense of balance—between power and ease, effort and aesthetics. We believe fitness is about how you carry yourself in and out of the gym. VEDNAY is more than a brand; it’s a lifestyle built on:

  • Discipline: Showing up for yourself.

  • Confidence: Feeling good in your skin and your gear.

  • Freedom: Moving without limits.

  • Pride: Championing quality, movement, and authenticity from Africa to the world.

ABOUT VEDNAY

VEDNAY started as an extension of my daily life—my love for fitness, style, and creating something of my own that represents strength and confidence. I wanted people to feel good in their bodies and proud of what they wear, whether they’re at the gym or out in the world. Every piece is a reflection of that belief—that movement is freedom, and what you wear should empower you to move without limits.

— Sharon Yandev, Founder & Creative Director, VEDNAY